Thursday, 9 May 2013
Conclusion..
From the start of the project this brief was something that i was interested in, and was keen to experiment and was looking forward to what i was going to produce. Simplicity was something that i wanted to achieve for my designs and capture a British sense of style within them too, choosing China as my preferred country i wanted to show what China would perhaps associate with Britain but without being obvious. I hope that i have achieved what was asked and to whoever looks at my work takes my intentions on board.
Final Images...
These are the final images that i produced and feel happy with them, out of all honesty the possibilities were endless to respond to the brief and feel it is about personal choice. I wanted to keep it simple from the start and feel i have acomplished this.
Tuesday, 30 April 2013
My Intention...
Throughout the brief my intention was to obviously respond to the brief itself and to respond to a country of my choice, purposely i chose my country quite late to work on and achieve what Britain is about demonstrating throughout my designs and to see if it makes any difference choosing late. In this case i feel that it hasn't and it gave me time to choose carefully. I went with China as i feel that the country is highly fashion populated anyway and wanted to work with that.
Thursday, 25 April 2013
Tuesday, 23 April 2013
Friday, 19 April 2013
Progression so far...
Up until now i have been experimenting with creating final layouts, trying to produce the sort of style in which Ted Baker offer and promote this to the audience. I have wanted to incorporate a sense of humour within my designs with things that might stereotypically remind other countries of Britain.
Wednesday, 6 March 2013
Ted Grooming Room..
NO ORDINARY DESIGNER LABEL ©201
LOCATIONS
TED BAKER & FRIENDS
120 Cheapside, St Pauls,
EC2V 7JB
Tel: 020 7726 2193
EC2V 7JB
Tel: 020 7726 2193
OPENING TIMES
Mon – Fri 9:00am – 7:00pm
Sat 10:00am – 6:00pm
Sat 10:00am – 6:00pm
TED’S GROOMING ROOM
31 Theobalds Road, Holborn,
WC1X 8SP
Tel: 020 7831 6463
WC1X 8SP
Tel: 020 7831 6463
OPENING TIMES
Mon – Sat 9:00am – 7:00pm
Sun 10:00am – 6:00pm
Sun 10:00am – 6:00pm
TED’S GROOMING ROOM
5 Avery Row, Mayfair,
W1K 4AL
Tel: 020 7629 3519
W1K 4AL
Tel: 020 7629 3519
OPENING TIMES
Mon – Sat 9:00am – 7:00pm
Sun 10:00am – 6:00pm
Sun 10:00am – 6:00pm
TED’S GROOMING ROOM
20 Charlotte Street, Fitzrovia,
W1T 2NA
Tel: 020 7631 4463
W1T 2NA
Tel: 020 7631 4463
OPENING TIMES
Mon – Sat 9:00am – 7:00pm
Sun 10:00am – 6:00pm
Sun 10:00am – 6:00pm
THE OTTOMAN LOUNGE
31 Theobalds Road, Holborn,
WC1X 8SP
Tel: 020 7242 6063
WC1X 8SP
Tel: 020 7242 6063
OPENING TIMES
Mon – Sat 9:00am – 7:00pm
Sun 10:00am – 6:00pm
Ted have also opened Grooming rooms typically for men, Ted’s Grooming Room is the perfect destination for sharp haircuts, smooth hot towel shaves and other treatments. Plus, you can now take advantage of an appointment-only service in Ted’s Ottoman Lounge as well as shop through the range of grooming products.
Inspiration..
Examples of landscapes which i could use as backgrounds for my design, also along with iconic buildings in London to bring the British theme.
Monday, 18 February 2013
Differences?
The two examples above are taken from Topman and H&M websites, the differentiation from Ted Baker is not that different at all. Which leads to the suggestion of why is Ted Baker so expensive when you could get a similar t-shirt for example from the high street shops above.
Monday, 4 February 2013
Uniqlo Advertising Campaign....
Even Coca-Cola tastes different from country to country so why shouldn't a fashion label?
Uniqlo's global network has expanded rapidly over the past 3 years. In Taiwan alone, they're gearing up to launch several new stores following the success of one which opened in Taipei last fall, including the brand's sixth global flagship after New York, London, Paris, Shanghai and Osaka. Here's a look at Uniqlo's target-specific approach to ads
Taiwan: Young, hip, t-shirt culture; late teens
Taiwan: Young, hip, t-shirt culture; late teens
USA: Sleeker, more mid-twenties and beyond; added focus on simplicity possibly because of increased collaborations with designers.
China: Strangely enough, in China nothing sells better than good ol' American sportswear
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